Advertising Schools

This site provides information on advertising schools and pursuing a career in advertising. Information provided includes a directory of advertising schools offering advertising programs, along with forms to request additional information.

Advertising Work: Work in advertising can include design, account management, media planning or placement, copywriting, or research. Many advertising agencies specialize in specific industries, such as computer technology or retail. In addition, some advertising firms specialize in a particular media niche such as TV or radio ads, billboards, print advertising or online/electronic advertising. Advertising design normally requires a substantial amount of client interface and may involve the opportunity to travel.

Advertising Skills: Individuals who enter the exciting and fast-paced world of advertising need strong creative, interpersonal, and problem solving skills. Advertising schools will prepare them to work with clients to develop and build advertising campaigns and establish brands for their clients. In many cases, students have the opportunity to work with both small and large corporations as clients. If you are interested in working in the advertising field, you need to be organized and be able to handle multiple projects at one time.

Advertising Courses Offered By Advertising Schools: Advertising schools offer courses to help you develop your design skills as well as your interpersonal skills to work with the clients. Courses can include introduction to advertising, designing for different forms of media, copywriting, brand communication, color and composition, account management, technology and design, marketing, creative design and many others. In addition to advertising courses, advertising school often also provides general management and organization courses to get you started in the fast-paced advertising environment.

Advertising Employment: Individuals who attend advertising schools are likely to start their career in larger cities. New York has the largest number advertising firms, although other cities with many advertising firms include Chicago, Detroit, Los Angeles, San Francisco, Boston, Minneapolis, and Dallas. Advertising companies can be large (some are international), but many advertising firms have fewer than 10 people. Entry-level positions in the advertising industry generally require a degree from an advertising school or a bachelor's degree. As an advertising designer, there is significant opportunity for freelance work.

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